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2005

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Advertising

The promotion of the Phuket & Samui Property Exhibition in Hong Kong will consist of an extensive advertising campaign using print media, internet marketing, direct mail, public posters and invitations through exhibitor's own contact lists.

Print Media

Newspaper

SCMP Property Post
SCMP daily
The Standard - Property/Business
Sing Tao Property (Chinese)
HK Economic Times - Property supplement (Chinese)
HK Economic Journal (Chinese)

Newsletters of top social clubs including:

Royal Hong Kong Yacht Club
Ladies Recreation Club
Hong Kong Football Club magazine
The British Chamber
The American Chamber of Commerce
The Foreign Correspondent's Club
The Jockey Club
Racing World

Asia-Pacific TROPICAL HOMES magazine

Phuket Magazine

Internet Marketing

Direct e-mail invitations:

18,500 names from AsiaXPat.com;

15,000 names from SCMP on-line subscription members;

Artasia's database from past exhibitions:
This includes visitor databases from four different exhibitions held in Hong Kong in the past.

Tele Marketing

Telephone calls to 3,000 expats in Hong Kong by one of Make The Right Call - Hong Kong's leading telemarketing company;