TropicalPLUS Property Exhibition

Advertising

The promotion of the ASIA-PACIFIC TROPICAL HOMES EXHIBITION in Hong Kong will consist of an extensive advertising campaign using print media, internet marketing, direct mail, public posters and invitations through exhibitor's own contact lists.

Print Media:

Newspapers, magazines and club newsletters, including:

Asia-Pacific TROPICAL HOMES magazine
(4,000 copies of Asia-Pacific TROPICAL HOMES magazines will be sent to Hong Kong with an inserted flyer about the exhibition distributed to major social clubs, hotel lounges, airport lounges, on board Cathey Pacific airline and retail book stores in Hong Kong)

South China Morning Post
13 May, the Sunday Post
14 May, Monday, main news section
18 May, Friday, main news section
19 May, Saturday, main news section
20 May, Sunday, main news section

Hong Kong magazine
100,000 copies circulated in 800 outlets in Hong Kong

Internet Marketing

Direct e-mail invitations:
20,000 names from leading database company AsiaXPat.com;

Artasia's database from past exhibitions:
This includes visitor databases from 6 different exhibitions held in Hong Kong in the past.

Artasia’s alliances database:
Asia Phoenix Angels 6,000 database
Thailand Elite database
Property Agencies